About AS Colour
AS Colour started in 2005 in Auckland, New Zealand. The founder came from skate and surf distribution and was looking for good blank T-shirts for band merchandise. That origin still shows: AS Colour makes neutral, well-designed basics that streetwear labels, bands and printers use as their base. The garments are made in Asia, in Bangladesh, China, Vietnam, Thailand and Mauritius.
The brand is focused: mainly T-shirts, hoodies, crews and a small number of other basics, in heavier fabrics and relaxed, boxy fits. AS Colour has its own stores and warehouses in New Zealand, Australia, the US and the UK, and its first European store and a European warehouse in Amsterdam.
What we make with AS Colour
- Merchandise for bands, artists and events that want a premium, heavy garment.
- Collections for streetwear and fashion labels on a heavy, boxy or faded blank.
- Clothing for brands and companies that want a clean tee or hoodie in many colours.
The AS Colour range
We supply the full AS Colour range. For small runs, these 17 styles are in our webshop:
| Range | Styles (code) | Weight | Fit | Fabric |
|---|---|---|---|---|
| Staple | Staple Tee (5001) | 180 g/m² | Regular | 100% combed cotton |
| Classic | Classic Tee (5026), Classic L/S Tee (5071) | 220 g/m² | Regular | 100% combed cotton |
| Box | Box Tee (5030) | 240 g/m² | Relaxed, shorter body | 100% combed cotton |
| Heavy | Heavy Tee (5080) | 280 g/m² | Relaxed | 100% carded cotton |
| Heavy Faded | Heavy Faded Tee (5082), Heavy Faded L/S Tee (5083) | 240 g/m² | Relaxed, garment dyed | 100% carded cotton |
| Heavy fleece | Heavy Hood (5146), Heavy Crew (5145) | 400 g/m² | Oversized | 80% cotton, 20% recycled polyester |
| Relax | Relax Hood (5161), Relax Faded Hood (5166), Relax Crew (5160), Relax Zip Hood (5162) | 320 g/m² | Relaxed | 80% cotton, 20% recycled polyester |
| Made | Made Hood (5151) | 500 g/m² | Relaxed | 100% cotton French terry |
| Women | Wo’s Crop Tee (4062), Wo’s Active Leggings (4630), Wo’s Active Bike Shorts (4621) | 180–220 g/m² | Relaxed / slim | – |
Most colours: Staple Tee (5001) with 62 colours in XS–5XL, and Classic Tee (5026) with 52 colours in S–3XL.
Printing techniques
We print and embroider AS Colour in-house: screen printing with water-based or puff ink, embroidery, DTG, DTF and hybrid printing (screen and digital printing combined in one design). The heavy cotton tees take screen printing well; for logos on hoodies and crews, embroidery is a common choice.
Discharge ink gives a vintage look and a soft handfeel. Not every AS Colour style and colour is suitable for discharge, so we check this per order.
How to order
Request a quote. Send us the styles, quantities, your design and where it should go. We advise on the technique and send you a quote. This is the route for merchandise, collections, screen printing, embroidery and every AS Colour style outside the webshop. Request a quote or contact us.
Small run? Design and order directly online. In our webshop you design 17 AS Colour styles yourself and order from 10 pieces per design. You can combine sizes and colours with the same design.
Showroom in Nijmegen
We keep an AS Colour collection in our showroom, so you can see, feel and try on the styles before you order. The showroom is at De Vasim, De Kolk 5, 6541 AV Nijmegen. Visits are by appointment, Monday to Friday, 09:00–17:00.
Frequently asked questions
Groenewas is listed as a print and embroidery partner on the AS Colour partner page.
Yes. We supply the full AS Colour range; 17 styles are also in our webshop for small runs.
That depends on the style, the quantity, the technique and the number of print positions and colours. Request a quote and we will calculate it for your order. For small runs, the webshop shows the price directly in the designer.
Yes, 10 pieces per design. You can combine sizes and colours with the same design.
Yes. We keep an AS Colour collection in our showroom in Nijmegen. Visits are by appointment.
That depends on the style and colour. Not every AS Colour garment is suitable, so we check it per order.
The Faded styles are garment dyed after sewing. That gives a washed, vintage look.
AS Colour is the focused brand with roots in streetwear and music merch. Stanley/Stella is the European, sustainability-led brand with the broadest range. See Stanley/Stella or AS Colour: which brand should you choose?
